SECRETS OF SUCCESSFUL BUSINESS

 SECRETS OF SUCCESSFUL BUSINESS

Today’s topic is something different. It's about Business/Startups /Work-life. How Can you be successful in your Business/Work? There are two types of People in Business One, is a “Go-Getter” and the Other One is a “Go-Giver”. Let me explain to you this with an interesting Story from a book.

There was Guy Named Joe. Joe was a go-getter, a go-getter such a person, whatever thing he wants, he goes after it. He achieves it by doing anything. Right now the attitude of this go-getter is liked by most people. But the writer says that this is not good in reality. That's why Joe's time was going bad even after being a good go-getter. His Q3 was worsening for the company. His old and great businessman also left him.

The business was running poorly. So to make the situation better, Joe started consulting a very wealthy and clever business consultant, Mr. Pinder.

When he started consulting Mr. Pinder who is also known as "The Chairman". When he started taking advice from them, then he came to know the truth which gave him so much surprise. He came to know that most people make mistakes like him, becoming a go-getter. Instead, they should be a "Go-Giver" and they came to know these 5 laws for go givers which could give them stratospheric success.

In fact, the person who starts applying the law in his life can make his business and life up to the sky.

But learning this, the chairman first took a promise from Joe. He promised that he will teach these 5 Laws on 5 different days. Which will be given in 5 different weeks so that He can apply, one law out of 5 laws and see the result. Like the chairman, I will propose the same, if you also want to apply 5 things, do not forget, start applying these laws every week one by one.

Now let's begin…

Law No. 1:- The Law of Value

Joe learned his first lesson when he met the very successful man "Ernesto Lafrate" who was the owner of the Lafrate Chain of restaurants. He told Joe that at the beginning of his career, he had started with a small hot-dog stand, but even after being a very small businessman,  he became very big. Because they followed such a law, by which any human being can create a very successful business.

Ernesto always meant that he always gave more value to the customer than his money. See, most people in the world are like those who want to take your money from you and in return, they give less value to it as much of the time. Those people speak something else and give service something else. While Ernesto was not like this, he sold hot dogs of the highest quality at a reasonable price, as well as he remembered his client's name i.e. building a relationship with the customer. Also, remember their children's names, birth dates, and special events. There was no such memory, which not only gave the hot dog a high-quality experience to the customer this was the reason that the customer would gladly take his friends, his family member to eat hot dogs or in To give maximum quality experience, which gave them much success and all this happened due to their philosophy which was that “Give food and service which is more valuable than the money given to the customer”.

After listening to all these things Joe asked "You do this so that people give you more money, it is right." Ernesto said no, this is absolutely wrong because you always have the first question when doing business, how much you should I am giving more value, how well you should give the value and you do not want to give this value simply because you want it back in money, but you have to make only one way of doing business, so only then you will get good results.

Law No. 2:- The Law of Compensation

The Law of Value of Potential states that you can earn a lot, but the Law of compensation shows exactly how much you can earn.

This law is the 2nd lesson Business Joe learned from "Nicole Martin" who was the CEO of a global education software company. Nicole was previously a school teacher. Who invented some games that the children of the game could increase their curiosity and creativity. These games were really powerful and were helping children a lot. Because she was a school teacher who taught only a few students. Meaning that some children could spread their game so their earnings were less, but then they started a company in different ways with the help of an investor. Then his games shifted from just hundreds of children to 2.5 million children, then gave them millions. So this is what the 2nd Law of Compensation teaches.

Depending on how much money you will earn, how many people you can reach and how well you can serve means that you will see the "Effect on the number of people", so to be a big organization, people always say that your scalability is very much is important.

Example: If you are an artist who makes very good paintings. No matter how good you do, no matter how many guests do, you will be able to make a few paintings in a day, which will limit your money, and your business will only be on you, due to which you will not be able to increase the business. When you see the other side, Jeff Bezos is so rich. Because he is serving crores of people and giving good service to crores of people.

Law No. 3:- The Law of Influence

Your influence can also call social capital. It is determined by how much you keep the interest of others above your interest. After learning the second law, the chairman took Joe to Sam Rosen to learn his 3rd lesson. Sam is a financial and also owns Liberty Life Insurance and Financial Services Company. Which was the most successful financial company in the whole world. When Sam met Joe, he said, "You know giving mentality as well as what is necessary for success in business is to expand your influence. By creating a network, network people who like you. Who trusts you".

 

You can speak of creating an army of Ambassador Personnel. It is not necessary that you buy the product from you but it should be such that you always keep it in mind and this is a good way to make an army. By not keeping score, more and more people do not do good work for the first thing and even if they do, they always count. "I have done this for you", which is not liked by people, but you will become such that without counting, others will start liking you. Will think of doing it for you personally.

That is why when you keep the interest of others above you, then your interest starts to interest others personally. That is the Law of Influence business. Keep the interest of others ahead of your interest. 

Law No. 4:- The Law of Authenticity

The most important thing you can give to any human being is your true self. The chairman took Joe to an annual sales conference to explain the fourth law. He listened to Debra Davenfort's speech.

Debra was the top real estate agent in her city. She was able to become like this by following these 4 laws. The point was that Debra had learned from the chairman that people should always give value. Only then can you add value to your consumer's life and become successful. They did not understand how she could add value by showing real estate rooms. So she started thinking that she should give up this job.

Despite hard work showing many customers flat, they did not get any success. One day he put all the selling techniques aside. He started talking openly with the last customer of the day, selling the rooms, as an agent, he started talking about himself as a friend to the customer. He talked about his interest and experience, and his first sale also came out. Because of such friendship, the woman bought the room from Debra. That day, Debra learned a very important life lesson. He learned that in today's mean world, making someone's good friend is also adding value in a way that means taking care of them in their life, making them feel good, and being reliable themselves, these things are very powerful. 

So this is the 4th Law 4 lesson. Be as Authentic as you yourself and always offer your caring friendship to people. 

Law No. 5:- The Law of Receptivity

Now the last law chairman himself teaches Joe. The relationship between giving and receiving. Look, someone lives in the minds of people, it is better to give something than to get something. People think it is good to have a mentality. We have nothing to do with others, while the chairman says that is not right. Therefore, to get something, it helps to encourage mentality in a natural way, encourages and if you give something to your heart and refuse it instead of taking it, you spoil the flow of success by doing these things. 

Example: The chairman says giving and receiving is like breathing and exhaling. Both of which are very important. For the living, one thing is not better than the other, but both are necessary, for which together you must also close this loop.

Most people in life become such who are always going to receiving mentality, who is known as a go-getters or are always going to give mentality. In fact, for success and achievement, you should come to do both. First Be of the giving mindset, and then when you receive something, also receive it with open arms.

Conclusion: So after learning all these things week after week, Joe started applying week after week.

1. First of all, He followed the Law of Value, he started giving you more value than the money he gave to the customer. 

Example: When his client planned to leave him. The association with Joe's international client was not good. He recommended by himself to the client go to the competitor, which added value for that client.

2. He followed the Law of Compensation when he received the Essence gift of coffee cup equipment. Instead of keeping it with him, he distributed that thing in his entire office, this improved their relationships.

3. Joe uses the Law of Influence over his wife. When his wife was not in the right mood, he usually talked less to his wife. But after learning this law, he started keeping his wife interested. Talking to them well, instead of running away, the result of which this simple thing made their relationship very strong, from the beginning that was getting worse.

4. He followed the Law of Authenticity. Earlier it was such that his relations in Joe's office were not so great with the people, because their people always used to talk meanly behind his back.  After learning this rule, Joe started talking to everyone authentically. If he felt something negative or anything wrong he ended up speaking directly to a person. Initially, people felt bad, but this made their relationship stronger and their whole group became a stronger group.

5. After following all the above laws finally, he experienced The Law of Receptivity. It is when his old client whom he entrusted to the competitor, started recommending Joe's company to his friends, and other people in his industry. Now they had confidence in Joe. Which created a ripple effect. On seeing this, people started recommending Joe a lot.

This thing made him very rich and Achieved a lot of success. All these things have been brought to you from the book "The Go-Giver".  Please Read it once.

So Be a “Go-Giver” and achieve lots of Success in both your Personal & Work-Life.

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